{"id":52887,"date":"2024-02-14T21:18:52","date_gmt":"2024-02-14T20:18:52","guid":{"rendered":"https:\/\/franchisingbelgium.be\/?p=52887"},"modified":"2024-02-14T21:18:52","modified_gmt":"2024-02-14T20:18:52","slug":"het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra","status":"publish","type":"post","link":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/","title":{"rendered":"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra"},"content":{"rendered":"<p>Het\u00a0<a href=\"https:\/\/franchisingbelgium.be\/nl\/franchising-in-belgie\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/franchisingbelgium.be\/nl\/franchising-in-belgie\/&amp;source=gmail&amp;ust=1708027877258000&amp;usg=AOvVaw1xLvVFJViNmqfiej-JsmNc\">franchisenetwerk\u00a0<\/a><strong>Alain Afflelou<\/strong>\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken. De retailer ziet grote synergiemogelijkheden tussen beide activiteiten.<u><\/u><u><\/u><\/p>\n<h2>In het zuiden van het land<u><\/u><u><\/u><\/h2>\n<p>Zowat een jaar geleden ging de Franse groep Alain Afflelou in Belgi\u00eb van start met hoorcentra. Momenteel heeft het bedrijf er hier elf, tegen eind april zullen dat er vijftien zijn. De meeste van die centra worden ge\u00efntegreerd in bestaande optiekwinkels van hetzelfde merk, maar straks\u00a0<a href=\"https:\/\/www.lalibre.be\/economie\/entreprises-startup\/2024\/02\/07\/en-un-an-afflelou-a-double-le-nombre-de-ses-points-de-vente-audio-en-belgique-5UYT5C6T3FF5NJ7LTUA6HPVOLU\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.lalibre.be\/economie\/entreprises-startup\/2024\/02\/07\/en-un-an-afflelou-a-double-le-nombre-de-ses-points-de-vente-audio-en-belgique-5UYT5C6T3FF5NJ7LTUA6HPVOLU\/&amp;source=gmail&amp;ust=1708027877258000&amp;usg=AOvVaw3PH-BGX5-bHqt1ny4EepLN\">opent het eerste op zichzelf staande audiocenter<\/a>\u00a0Alain Afflelou Acousticien, in Sint-Agatha-Berchem, vertelt CEO Anthony Afflelou aan La Libre.<u><\/u><u><\/u><\/p>\n<p>Voorlopig beperkt het bedrijf zich met zijn hoorcentra tot Brussel en Walloni\u00eb, al bevinden momenteel vijf van de in totaal vijftig optiekzaken zich in Vlaanderen. \u201cWe hebben goede hoop dat we binnen een of twee jaar de dekking in het zuiden van het land kunnen voltooien. In onze optiekwinkels, maar ook door het openen van exclusieve hoorcentra. In Frankrijk bijvoorbeeld hebben we 380\u00a0audioverkooppunten, waaronder 102\u00a0exclusieve winkels.\u201d<u><\/u><u><\/u><\/p>\n<h2>Synergie<u><\/u><u><\/u><\/h2>\n<p>De groep wil sterker inzetten op de synergie tussen optiek en audio, zegt de topman. \u201cVoortaan signeren we al onze communicatie met de slagzin \u2018<em>opticien et acousticien<\/em>\u2019, ook als het enkel om optiek gaat. Er is een duidelijke kans op synergie, aangezien 100% van de mensen met ouderdomsslechthorendheid ook ouderdomsverziendheid heeft en een bril nodig heeft.\u201d<u><\/u><u><\/u><\/p>\n<p>Vorig jaar opende Alain Afflelou vier bijkomende optiekwinkels in Belgi\u00eb. Alle winkels worden uitgebaat door\u00a0<a href=\"https:\/\/franchisingbelgium.be\/nl\/franchisenemer-worden\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/franchisingbelgium.be\/nl\/franchisenemer-worden\/&amp;source=gmail&amp;ust=1708027877258000&amp;usg=AOvVaw3Fzp0qnZckNOOZJjmO_jbK\">franchisenemers<\/a>. De omzet groeide met\u00a03,5% en overschrijdt nu de dertig miljoen euro. Op wereldvlak is de groep goed voor een miljard euro omzet, met 1.420\u00a0verkooppunten (waarvan 530\u00a0audiowinkels) in 19\u00a0landen.<u><\/u><u><\/u><\/p>\n<p>Bron: <a href=\"https:\/\/www.retaildetail.be\/\" target=\"_blank\" rel=\"noopener\">retaildetail<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken. De retailer ziet grote synergiemogelijkheden tussen beide activiteiten. In het zuiden van het land Zowat een jaar geleden ging de Franse groep Alain Afflelou in Belgi\u00eb van start met hoorcentra. Momenteel heeft het bedrijf er hier elf, tegen eind april<\/p>\n","protected":false},"author":5,"featured_media":52888,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[199,43],"tags":[],"class_list":["post-52887","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualiteit-van-de-franchiseconcepten","category-nieuws-uit-de-sector"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium<\/title>\n<meta name=\"description\" content=\"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium\" \/>\n<meta property=\"og:description\" content=\"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\" \/>\n<meta property=\"og:site_name\" content=\"Franchising Belgium\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-14T20:18:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carine Janssens\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carine Janssens\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\"},\"author\":{\"name\":\"Carine Janssens\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777\"},\"headline\":\"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra\",\"datePublished\":\"2024-02-14T20:18:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\"},\"wordCount\":275,\"image\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg\",\"articleSection\":[\"Actualiteit van franchising\",\"Nieuws uit de sector\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\",\"url\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\",\"name\":\"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium\",\"isPartOf\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg\",\"datePublished\":\"2024-02-14T20:18:52+00:00\",\"author\":{\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777\"},\"description\":\"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.\",\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage\",\"url\":\"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg\",\"contentUrl\":\"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg\",\"width\":1000,\"height\":667,\"caption\":\"Alain Afflelou logo\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#website\",\"url\":\"https:\/\/franchisingbelgium.be\/nl\/\",\"name\":\"Franchising Belgium\",\"description\":\"Le site o\u00f9 franchises et franchiseurs se rencontrent\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/franchisingbelgium.be\/nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777\",\"name\":\"Carine Janssens\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/000ad1802926b1d30444ee0034d680ca193e8a56d75ca44019b19329ab8c69b2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/000ad1802926b1d30444ee0034d680ca193e8a56d75ca44019b19329ab8c69b2?s=96&d=mm&r=g\",\"caption\":\"Carine Janssens\"},\"url\":\"https:\/\/franchisingbelgium.be\/nl\/author\/carine-janssensfbf-bff-be\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium","description":"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/","og_locale":"nl_NL","og_type":"article","og_title":"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium","og_description":"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.","og_url":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/","og_site_name":"Franchising Belgium","article_published_time":"2024-02-14T20:18:52+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg","type":"image\/jpeg"}],"author":"Carine Janssens","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Carine Janssens","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#article","isPartOf":{"@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/"},"author":{"name":"Carine Janssens","@id":"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777"},"headline":"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra","datePublished":"2024-02-14T20:18:52+00:00","mainEntityOfPage":{"@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/"},"wordCount":275,"image":{"@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage"},"thumbnailUrl":"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg","articleSection":["Actualiteit van franchising","Nieuws uit de sector"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/","url":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/","name":"Het franchisenetwerk Alain Afflelou versnelt expansie via hoorcentra - Franchising Belgium","isPartOf":{"@id":"https:\/\/franchisingbelgium.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage"},"image":{"@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage"},"thumbnailUrl":"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg","datePublished":"2024-02-14T20:18:52+00:00","author":{"@id":"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777"},"description":"Het\u00a0franchisenetwerk\u00a0Alain Afflelou\u00a0gaat expansie uitbreiden via hoorcentra, zowel op aparte locaties als ge\u00efntegreerd in bestaande optiekzaken.","inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/franchisingbelgium.be\/nl\/het-franchisenetwerk-alain-afflelou-versnelt-expansie-via-hoorcentra\/#primaryimage","url":"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg","contentUrl":"https:\/\/franchisingbelgium.be\/wp-content\/uploads\/2024\/02\/AlainAfflelou.jpeg","width":1000,"height":667,"caption":"Alain Afflelou logo"},{"@type":"WebSite","@id":"https:\/\/franchisingbelgium.be\/nl\/#website","url":"https:\/\/franchisingbelgium.be\/nl\/","name":"Franchising Belgium","description":"Le site o\u00f9 franchises et franchiseurs se rencontrent","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/franchisingbelgium.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Person","@id":"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/07112590e5896b3d750fc4b7e1282777","name":"Carine Janssens","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/franchisingbelgium.be\/nl\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/000ad1802926b1d30444ee0034d680ca193e8a56d75ca44019b19329ab8c69b2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/000ad1802926b1d30444ee0034d680ca193e8a56d75ca44019b19329ab8c69b2?s=96&d=mm&r=g","caption":"Carine Janssens"},"url":"https:\/\/franchisingbelgium.be\/nl\/author\/carine-janssensfbf-bff-be\/"}]}},"_links":{"self":[{"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/posts\/52887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/comments?post=52887"}],"version-history":[{"count":2,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/posts\/52887\/revisions"}],"predecessor-version":[{"id":52891,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/posts\/52887\/revisions\/52891"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/media\/52888"}],"wp:attachment":[{"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/media?parent=52887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/categories?post=52887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/franchisingbelgium.be\/nl\/wp-json\/wp\/v2\/tags?post=52887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}